Monday, February 1, 2010

How to Apply Foundation

If you can't try on the foundation you are interested in, hold it up next to your face (in sunlight if possible).
Skin color changes with the seasons, so your foundation should change, too. For instance, do not wear the same foundation with a summer tan as you would in the winter.
For the most professional application, use your fingertips or a triangle sponge to apply foundation. Natural sea sponges don't cover evenly - save them for your bath. Instead, try Sponge Wedges - the smooth surface strokes on evenly, the tapered edge blends make-up into tough to reach spots like corners between eye and nose.
Use foundation on your eyelids even if you never wear shadow. It gives a bright, open look to the entire eye area.
When you wear foundation on your entire face or need coverage at the jaw line, be sure to blend it into the edges of your face and down onto your neck, or else you will appear to have a mask on. Sponge Wedges offer a smooth surface for an even application.
If you are using a liquid foundation, always shake the bottle vigorously before applying.
Foundation color should be so perfectly matched to your skin tone that it seems to disappear into your skin. It should not be noticeable in any way. If it is, the shade is wrong.
To smooth fine lines, normal to dry skin types should prime their skin by adding a light layer of moisturizer or CG Smoothers Tinted Moisturizer 10 minutes before applying make-up.




KNOW YOUR SKIN TYPE
Which one describes you


* Normal Skin usually looks and feels smooth, but can also react to changes in the environment: oilier in the summer and drier in the winter.
* Choose foundations and powders for normal skin, like TruBlend for easy shade matching or Clean for a water-based fresh feel.
* Apply a layer of moisturizer underneath for dry, winter conditions or whenever you enter a parched environment.
* Keep a pressed powder on hand for oilier moments or more humid days.

* Dry Skin occurs naturally as you age as the oil glands decrease their output. Dryness may also reflect your skin's sensitivity to skin care products, cleansers, or even your diet or your emotions.
* Choose double-duty foundations that moisturize while helping to smooth the appearance of skin's surface.
* Avoid alcohol-based products, like harsh toners and astringents.
* Moisturize, moisturize, moisturize! If your skin is extra dry, try a tinted moisturizer as a base for your foundation.

* Oily Skin is shiny and sticky. It starts the day by feeling clean and fresh, but by noon, feels greasy and slick.
* Start with a deep cleanser that washes away dirt, oil, and fights bacteria.
* Try foundations and powders that help control oily shine without causing dryness to skin, like Clean Oil Control Makeup.
* Avoid touching your face during the day! Oils from your hands get transferred from your palms or finders without you even realizing!
* Change your pillowcases more often. Oils can get trapped in the cloth and later irritate skin.


* Combination Skin usually expresses its unique qualities with oiliness in the T-zone and normal-to-dry skin everywhere else.
* Choose an oil-managing powder for your T-zone (and other oily areas) like Fresh Look Pressed Powder.
* Use a flexible make-up routine to help cope with combination skin's many moods.

* Sensitive Skin easily gets blotchy or irritated when coming into contact with makeup, hair products-even sudden changes in temperature and humidity! Typical reactions are itching, burning, chafing and stinging skin.
* Don't use harsh facial washes or soaps whose main ingredients are alcohols or fragrances- they'll only further skin's irritation.
* Use an unscented moisturizer to strengthen your skin and provide a barrier against irritants.
* A key to clearness is in fragrance-free makeup, like Clean Makeup and Pressed Powder.
# Healthy skin basics
# Choose a diet with plenty of fresh fruits and vegetables to nourish skin from the inside.
# Drink eight glasses of water a day to stay hydrated
# See a dermatologist for any persistent problems, including acne.
# Wear a sunscreen whenever you go outdoors to help prevent premature aging and sunspot

Smoky Eye Makeup


Get a smoky eye look with this simple step-by-step.
 
1. First step to a smoky eye makeup is ensuring your undereye concealer is in place.


2. Now's the time to sharpen your black eyeliner if the point looks dull. Using a freshly sharpened eyeliner pencil, line the top and bottom lashes as close as possible to the lash lines. If you prefer using liquid liner, stick to using this on the top lashes only, and use pencil on the bottom lashes.

3. Next take a light silver or grey eyeshadow and blend from the top lash line up to the brow bone. The color should be sheer.

4. Now it's time to build color on your eyelid. Brush a mid-toned grey from your lash line to just above your eye crease and blend upwards.

5. Apply a dark grey eyeshadow over your eyelids only (avoid the crease), making sure to blend any hard edges. You'll see the "smokey" eye makeup effect starting to take place.


6. Now using the eyeshadow applicator or a small flat brush, use the dark grey                     eyeshadow to create a soft line below your lower lashes.

7. Finish your smoky eye makeup with 2 coats of volumizing mascara.



 8. Keep the rest of your makeup minimal. Try a nude-colored lip shade and skip the blush.
|The Opportunity in the Media|

Thursday, December 17, 2009

Get the Looks Featured inTV Commercials For Mary Kay


  
  Get the looks featured on the models in the Mary Kay® product  by using the following:

   
 
    Cynthia – Look A:
Mary Kay® NouriShine® Lip Gloss: Melon Sorbet
 Mary Kay® Mineral Cheek Color: Shy Blush
 Mary Kay® Mineral Eye Color: Dusty Lilac (highlight)
Mary Kay® Mineral Eye Color: Hazelnut (midtone)
Mary Kay® Mineral Eye Color: Iris (accent)
Mary Kay® Eyeliner: Amethyst
Mary Kay® Ultimate Mascara Black
               
               
 
    Misa – Look A:
    Mary Kay® Lip Liner: Neutral
    Mary Kay® Creme Lipstick: Tanned
    Mary Kay® NouriShine® Lip Gloss: Cream & Sugar
    Mary Kay® Mineral Cheek Color: Shy Blush
    Mary Kay® Mineral Eye Color: Blue Metal (highlight)
    Mary Kay® Mineral Eye Color: Denim Frost (midtone)
    Mary Kay® Mineral Eye Color: Navy Blue (accent)
    Mary Kay® Eyeliner: Navy
    Mary Kay® Ultimate Mascara: Black

    Misa – Look B:
Mary Kay® Lip Liner: Pink/Raspberry
 Creme Lipstick: Paradise Pink/Black Cherry (layered)
Lip Gloss: Gold Rush/Berry Sparkle (layered)
Mary Kay® Mineral Cheek Color: Shy Blush
Mary Kay® Mineral Eye Color: Honey Spice (highlight)
Mary Kay® Mineral Eye Color: Hazelnut (midtone)
Mary Kay® Mineral Eye Color: Sweet Plum (accent)
Mary Kay® Eyeliner: Deep Brown
Mary Kay® Ultimate Mascara: Black
               
               
 
    Adora – Look A:
    Mary Kay® Lip Liner: Cinnamon
    Mary Kay® Creme Lipstick: Nutmeg
    Mary Kay® NouriShine® Lip Gloss: Cream & Sugar
    Mary Kay® Mineral Cheek Color: Cinnamon Stick
    Mary Kay® Mineral Eye Color: Lemon Grass (highlight)
    Mary Kay® Mineral Eye Color: Cinnabar (midtone)
    Mary Kay® Mineral Eye Color: Ivy Garden (accent)
    Mary Kay® Ultimate Mascara: Black







    Bianca – Look A:
Mary Kay® Lip Liner: Neutral
Mary Kay® Creme Lipstick: Tanned
Mary Kay® NouriShine® Lip Gloss: Cream & Sugar
Mary Kay® Mineral Cheek Color: Cinnamon Stick
Mary Kay® Mineral Eye Color: Sweet Cream (highlight)
Mary Kay® Mineral Eye Color: Sienna (midtone)
Mary Kay® Mineral Eye Color: Steel (accent)
 Mary Kay® Ultimate Mascara: Black
   


               

    Bianca – Look B:
    Mary Kay® Lip Liner: Neutral
    Mary Kay® Creme Lipstick: Sweet Nectar
    Mary Kay® NouriShine® Lip Gloss: Melon Sorbet
    Mary Kay® Mineral Bronzing Powder: Sandstone
    Mary Kay® Mineral Eye Color: Lemongrass (highlight)/Precious Pink (browbone)
    Mary Kay® Mineral Eye Color: Hazelnut (midtone)
    Mary Kay® Mineral Eye Color: Iris (accent)
    Mary Kay® Ultimate Mascara: Black


Applying Eye Brow Makeup


Brow Definer Pencil
Application Instructions:
Use short, feather-like strokes to line and define brows as needed.

How to shape the eyebrow:
1. The brow should begin directly above the inner corner of the eye.
2. Imagining a line from the tip of the nose to the middle of the iris, the brow should arch highest at the point where the line crosses the brow.
3. The brow should end at a line from the outer edge of the nostril and intersects with the outer corner of the eye.

Brow Tools
1. Tweezers for shaping.
2. A spooley brush for grooming brow hairs .
3. Angle brush for applying brow powder.
This multitasking clear brow gel quickly conditions brows with a matte finish that keeps groomed brows in place without flaking and with a fuller appearance.

Brow Gel
Application Instructions

* Use together with the Brow Tools for a polished look.
* Begin by using the spooley brush to comb your brows 
   into a desired shape.
* Use the tweezers to remove unwanted hairs from the 
   brow area, being careful not to over-tweeze.
* Then, use the angle brush to apply Mineral Eye Color
   that can double as a brow powder or use a Brow Definer
   Pencil to add color to your brows. Use a shade close to your 
   current hair color.
* Then, use the spooley brush to remove any excess powder and 
   reshape the brow.
* Finish by applying the Brow Gel to lock in color and hold the brows
   in place.
Benefits
* Controls and holds brows in place
* Shapes and defines brows
* Flake-proof, quick-drying formula
* Clear, translucent gel that dries to a matte finish
* Conditions brows and gives them a thicker, fuller appearance
* Locks in brow color


Applying Eye Mascara



 Ultimate Mascara
1.  Clamp an eyelash curler on the roots of lashes and hold for five seconds. Repeat on the middle of lashes and again near the tips.
 

 2. Use clear Professional Natural Lash Mascara before you add color to prime and condition lashes, and to "set" the effects of your eyelash curler.
 
3. To go to great lengths, place brush at lash line on top of lashes. In a slow, even motion, go from roots to tips. Then go over lash tips again, this time from underneath.


4.Pull wand straight out of the tube without swirling or pumping.
Lightly brush mascara back and forth across upper lashes, 
5. For thickness, hold brush as close as possible to base of lashes, and wiggle it as you move it up through lashes. (This motion helps get every lash.) Let mascara dry for 10 seconds, then replace brush at lash base, and wiggle again as you move up the lashes. 

Starting at the base of the lashes and working out.
Then brush on lower lashes, lightly brushing the tip
back and forth across the lashes. For longer, thicker-looking
lashes, reapply one or two additional coats. Let mascara dry between coats.
 

Oil-Free Eye Makeup Remover
Application Instructions
 * Shake until blened.  Apply a small amount to cotton ball or pad.  Gently wipe away all traces of eye        makeup.
* Gently removes all types of eye makeup, including waterproof.
* Does not leave skin feeling greasy.

Eye Primer
Application Instructions
* Apply a small amount to the eyelid prior to
  applying eye color.  Blend gently using your fingertip.
* Extends wear of eye color.
* Prevents eye color from creasing and smudging.


Eyeliner
Application Instructions
# Lightly stroke a single, fine line at base of upper eyelid next to lash line from inner to outer corner.
# Draw another fine line just under lower lashes, from outer to inner corner.
# If desired, soften with an eye applicator (eye sponge).



   

Basic Color Application


Color application for eyes:
The eye diagram is divided into three sections to make it easy to understand how to apply the three shades of eye color.

1. Highlighter
2. Midtone
3. Accent



For standard eye color application:
1. Highlighter shade: Apply under browbone
2. Midtone shade: Apply over the entire lid
3. Accent shade: Apply in the crease of the eye






For close-set eye color application:
1. Highlighter shade: Apply to lid and browbone.
Apply your highlighter shade to the inside corners of the eye to
help your eyes appear farther apart.
2. Midtone shade: Starting at the outer corner of the crease,
bring the color toward the inside corner of the brow
but not all the way over to your nose. You may use the midtone
shade to bridge highlighter and accent shades along lower lashline.
3. Accent shade: Sweep it across the base of the upper lashline and
up into the outer area of the crease. Sweep
it underneath the lower lashline for definition, except for the inside corners.




For hooded eye color application:
1. Highlighter shade: Apply under browbone and along the upper lashline
and inner corner of lower lashes.
2. Midtone shade: Apply color from the base of the upper lashline and
over the entire hooded area to help the lid
appear to recede. Blend.
3. Accent shade: Apply from the base of the lashline and over the entire
hooded area to help it appear to recede
and blend. Sweep the accent color underneath the lower lashes to define. Hooded eyes really benefit from a well-defined lashline, upper and lower.





For deep-set eye color application:
1. Highlighter shade: Apply to the eyelid and along inner corner of lower lashes.
2. Midtone shade: Bring the color up above the crease and sweep it across the browbone.
3. Accent shade: Apply to the outer corner of the upper lashline, then up onto the corner
of the browbone. Sweep the accent shade underneath the lower lashline for definition.




For wide-set eye color application:
1. Highlighter shade: Apply under browbone and lid.
2. Midtone shade: Starting from the outer corner of the crease,
                                bring the color toward the inside corner of your
                                eye. Deepen the color on the inside corners to help the eyes appear closer together.
3. Accent shade: Starting slightly in from the outer corner, brush color across the
upper lashline and into the crease of your eye. Also sweep it underneath the lower lashline,
being careful not to extend it beyond the outer edge of the eye.







Remember, practice makes perfect! These are your BASIC color application tips. As you play with your make up, your skills and experience will increase. Have FUN!!!